AllWork Webinar

How Murad Builds & Scales a High-Performing Retail Field Team

Retail success depends on more than getting products on shelves; it depends on having the right people in the right stores at the right time.

In this webinar, we’ll explore how modern beauty brands can move beyond manual staffing processes and fragmented systems to create a more agile, compliant, and performance-driven field organization.

You’ll hear how Murad approaches retail execution across its field teams, why flexibility is essential in today’s retail environment, and how the right workforce model can help brands improve coverage, enhance the in-store experience, and support revenue growth.

Here’s what we’ll discuss:

1.
How Murad approaches flexible workforce management to support
their retail goals
2.
Why hiring speed and deployment
agility matter for in-store success
3.
How leading brands improve visibility from talent onboarding all the way through store execution
4.
Ways to create a more consistent
brand experience across doors,
regions, and activations
5.
How workforce technology helps reduce operational complexity while supporting compliance and performance

Featured Presenters

Sandy Arthur
Senior Director of North America Retail Sales & Education
Sandy Arthur
Sandy Arthur is the Senior Director of North America Retail Sales & Education at Murad, where she leads retail sales strategy and in-store education programs across the U.S. and Canada for the clinical skin care company. With over two decades of experience in the cosmetics industry, Amber is a sales and retail marketing expert who leads and grows global teams, drives revenue and market share, and builds strong relationships with customers and partners.
Laura Dutile
Head of Marketing, AllWork
Laura Dutile
Laura has over nine years of experience helping brands in the beauty, wellness, and luxury space increase their retail sales, reduce labor costs, and improve field operations with innovative technology solutions.

Want to learn more about AllWork? Get in touch to see a demo our platform!