Betsy Lillian

What It Really Takes to Grow a Food Brand in Today’s Market: Insights from the Summer Fancy Food Show

Brands trying to get on retail shelves—or stay there—have likely heard this a hundred (or maybe thousand) times: “Consumers care…

1 year ago

Getting Retail-Ready? What Your Brand Needs to Know to Get That ‘Yes’

What does it take for emerging beauty, luxury, and wellness brands to secure retail partnerships?  According to retail strategy vet Lisa…

1 year ago