On-demand staffing, the idea that companies can engage their staff only when they need them and where they need them, is poised for a breakout year in 2018.
Pioneered by Uber, refined by many technology-enabled staffing platforms, who provide on-demand services to consumers, the game is now shifting to where the real action is, corporate America. Imagine that you run a retail chain, and instead of relying on each store manager to add staff when your stores are busy, the system automatically sends out push notifications to staff based on sales by hour increases and that staff can be targeted by those with the highest employee rating, closest distance, and immediate availability to work?
Similar to the adoption of other new technologies, like smartphones, that consumers found first and then convinced corporate America to switch, on-demand staffing makes total sense to every business who calls and Uber car and says, wow, that was easy…what if I could call the workers for my business when I needed them like that?
Adoption of new enterprise technology requires that the buyers of that technology can understand the benefits of trying something new. They don’t care so much about how it works, just that it delivers benefits that are quantifiable and relatable.
So, why now? Now more than ever we have pressures on both the supply and demand side converging making for the tipping point in the speed of adoption, the magic moment of on-demand staffing.
Cloud-based platforms have changed entire industries: Amazon, how we buy anything, Uber, Lyft, Via, how I get from here to there locally, and Expedia, how I book my vacation and business travel around the world.
This chart below shows the evolution of staffing models for corporate America, and how technology has become the driver of change. Previously, government regulations, labor cost optimization, globalization and other factors drove previous staffing model adoptions.
Learn more about how AllWork can help you find, manage, and pay retail talent. Reach out at info@alworknow.com.
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